Critical Media Literacy
Welcome to the world of how you know what you know. Compared with the analogue days the advent digital technology of the post-truth era are impossible to access, understand, interpret, analyse, evaluate, assess and make sense of the incessant flow content at break-neck speed. The prevalent failure of students to comprehend and synthesise data is due to over reliance of students and citizens on perceptive or sensory information.
The Failure Of Cognitive Learning
The failure of cognitive or psychological faculty to solve today’s scourge of fake news, propaganda or misinformation and discourses needs to be addressed with some pragmatic . The inability of our mind to solve challenges integrating spiritual literacy as a metaphysical dimension alongside cognitive education, emphasises transcendental learning and wisdom.
Our Mission
Our unprecedented mission is to bridge the gap between cognitive knowledge and spiritual wisdom, fostering a holistic approach to learning that nurtures both the mind and the soul. We believe true education transcends facts and figures—it awakens higher consciousness, ethical discernment, and inner transformation. By integrating metaphysical principles with academic rigor, we empower learners to cultivate awareness, purpose, and a deeper connection to existence.
Motivational Factors
In an increasingly complex digital world, where information overload, misinformation, and hidden agendas can obscure truth and rationality, it is paramount to equip the next generation with the skills to navigate this landscape effectively. This comprehensive curriculum, designed for primary and secondary school students, aims to foster digital literacy, critical thinking, and media discernment. It introduces an innovative methodology of “Lean, Unlearn, and Relearn” to empower students to consume, interpret, and understand important content in a post-truth era.
Psychological Detoxification
Psychological detoxification of your mind is important to develop a dynamic mindset. Detoxification is clearing your mind of the garbage you have collected over the years. This paves the way for you to be disposed to adopt changes in understanding yourselves and the world around you. to shift to a new paradigm essential for happy, successful and healthy life.
It is essential to de-programme your minds and to claim your thinking autonomy, develop discretion and discernment to enable a deeper understanding of the underlying currents of contemporary challenges,
Why Do We Need Critical Media Literacy Skills In The Digital Age

Our Vision

Our Aims

Our Objectives
Education, in its highest form, is alchemy

Critical Media Literacy (CML) Course

What Does CML Involve?

What You See Is Not What Is What You Don't See It What Is.

Compilation Engagements

Review Engagements

Audit Engagements
CML Modules

Critical Media Literacy Is A No Option Skill
Explore The Role of Your Mind - The Source of All Problems
Claim Your Freedom To Think Positively.
Learn What You Need To Know Not What Others Want You To Know.
You Don't Know What You Know
Learn About The Misadventures of Your Mind
Time To Switch From What You Know To How You Know
You Need To Change From Reading To Skimming And Scanning.
It's About Time You Stop People Pull Over Your Eyes
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By integrating philosophical, psychological, and educational perspectives the course empowers individuals to navigate the complexities of modern media landscapes while promoting informed citizenship and democratic participation.
Course Benefits To Students: Society, Students, Educators, Journalists – Content Creators and Citizens
Society
Reduces the spread of fake news and propaganda. Promotes informed public discourse and democratic engagement.
Strengthens cultural awareness and tolerance through diverse media perspectives.
Public Interest
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Supports ethical journalism and accountability in media.
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Fosters transparency in digital platforms and algorithms.
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Advances media literacy as a tool for social cohesion and policy-making.
Target Audience
This course is designed for:
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Students seeking to navigate the digital world critically.
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Educators aiming to integrate media literacy into curricula.
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Journalists and policymakers addressing misinformation and public trust.
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General public affected by the relentless data avalanche of the post-truth age.
Students
Develops critical thinking and analytical skills. Enhances media discernment to identify biases and misinformation. Encourages responsible content creation and digital citizenship. Builds resilience against cognitive biases and emotional manipulation.
Final Note: The course underscores the urgency of media literacy in an era dominated by misinformation, urging individuals to adopt a lifelong practice of critical engagement with media. Through structured learning and practical applications, it prepares learners to contribute meaningfully to a more informed and just society.
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